Intelligent marketing preferred over ad-hoc advertising 
Chichester, West Sussex

Six years after promoting this Greenfield site, planning was finally approved to develop it into a unique housing scheme.

Land & Brand New Homes successfully negotiated the sale of this site on behalf of the owner, who was extremely pleased with the final outcome.

`Selling the land with planning consent is all about creating an atmosphere where the purchasers want to buy the site and are excited by the opportunity. Due to our close working relationship with our clients, there is often no need to advertise a site, as we are fully aware at any one time who�s interested in acquiring land. We find we have more success if the tender list is made up of clients who we know are keen to buy, rather than a tender list that has been created through ad-hoc advertising.`